In this episode, Robert Lindemann shares how he transformed his family business into a national success through data-driven strategies and tech innovation, even amid the 2008 financial crisis. Michael Bodar offers a contrasting journey, shifting from nightlife to logistics and modernizing operations with ERP systems. Together, they explore the balance between technology and human connection in business. The episode ends on a personal note, touching on media habits and the search for unfiltered information during the COVID-19 era.