7 Questions to Ask Before Overhauling Your Online Strategy

Overhauling Your Online Strategy

In the current digital environment, every marketer knows the importance of having a strong online presence. But keeping up with—and ahead of—the Jonses on the Internet requires staying on top of constant changes. It's important, though, to look before you leap.

"Many businesses know they want to update or upgrade their Web presence, but with so many options and so much lingo, figuring out what you want and how to ask for it can be a major challenge," said Caxy Interactive's CEO Michael LaVista.

To read more about online strategy, visit fiercecmo.com.